1. Strategic Location and Market
The Brazilian total area is 8,514,876,599 km²
190 million of inhabitants
The Brazilian GDP measured in PPP represents 35% of the whole Latin America GDP, reaching more than US$2 trillion PPP in 2007.
The consumption market covers more than 900 million of potential consumers, considering Brazil, Latin America and North America.
Brazil borders almost all the South America countries, except Chile and Ecuador.
2. Sustainable Growth
Brazil is the world’s sixth biggest economy, together with the United Kingdom, France and Italy, ahead of Spain, Mexico and South Korea.
The Brazilian economy presents a sustainable and strong growth. The Brazilian GDP growth rate reached 5.3 per cent in 2007, with an inflation rate of 3.7 per cent.
More than 32% of the jobs created in Latin America in 2007 were in Brazil.
Since 2003, the Brazilian exports have shown a growth rate bigger than that of the world imports, resulting in a higher Brazilian participation on the world trade.
3. Innovation and technology
Brazil has the biggest and most diversified science, technology and innovation system of Latin America.
It has a competitive differential within the sectors of aircraft building, oil exploration in depth water and software development.
Brazil has internationally consolidated its competence in producing ethanol and biodiesel fuel.
Excellency in the equipment production and medical hospital services supply.
In 2006, there were 9.396 new graduated students at the doctor’s level and 29.761 at the master’s in Brazil.
The growth rate in number of personal computers between 2002 and 2007 increased more than 120%, reaching more than 29 million. This number represents 40% of the whole Latin America personal computers during those years.
The Brazilian Internet users’ number increased more than 270% in the last five years, representing 53 million users.
4,000 airports with annual flow of 150 million people.
46 ports with capacity for over 600 million tons/year.
29,596 km of railways – the eleventh world railway mesh.
1.6 million km of roads – the third world road mesh.
100% digital telephone lines in Brazil.
Brazil has one of the best communication structures with 125 million mobile lines, at about 42 million fixed lines and more than 1 million public telephones.
Brazil will, through the Growth Acceleration Program of the Brazilian Government, invest (considering public and private resources) US$16,5 billion in roads, US$ 3,9 billion in railways and US$ 1,3 billion in ports.
5. Investment profitability
In the last years the Brazilian return on investment overcame the 26% annual mean.
The foreign companies settled down in Brazil are free to send their profits to their country of origin.
Brazil received, in 2007, 30% of the Foreign Direct Investment intended to the Latin America, resulting in a 99% growth rate.
6. Work Force
Brazil’s economically active population represents 36% of Latin America total population, having reached 92 million people in 2007.
16 million people with higher education level have technical-scientific activities.
6 million was the total number of registered students in technical and higher education in 2006.
There has been an increased growth in the Brazilian work productivity, in the latest years.
7. Natural resources
One of the worldwide largest producer and exporter of agricultural products.
The world’s largest producer of ethanol, with 308 installed production plants, producing 17,7 billion liters per year.
The world’s largest producer of iron ore.
The worldwide largest producer and exporter of coffee, sugar cane and fruit juices.
The world’s largest exporter of soy, meat, chicken and leather.
Self-sufficient in oil, going from net importer in 2005 to net exporter, representing the sixth exportable sector in the Brazilian foreign trade.
The Brazil’s energetic matrix has 45% of renewable sources whilst for the world this ratio is 14%.
It is a special moment for expanding a business in Brazil. So often described as a country of the future, Brazil has recently shown the world its’ time is now. The world took notice when last October, images of tens of thousands people packed at Copacabana beach exploded in screams and hugs when the announcement arrived: after hosting the FIFA World Cup in 2014, Brazil will also host the 2016 Summer Olympics games in Rio de Janeiro. The Brazilian government commissioned a study to quantify the economic rise and impact the two major sporting events will have.
The first figures forecast a $24.5 billion boost between now and 2027, mainly thanks to increased spending by tourists, growth in employment and construction. It sounds almost funny that while the entire world is facing immense difficulties, Brazil is discussing abundance. Businesses interested in setting up a business in Brazil should rush to make sure they get invitation to the party.
The choice of Rio for the Olympic Games did not come out of the blue. Brazil has experienced tremendous economic growth over the past fifteen years, it has one of the most rapidly developing economies in the world and it is responsible for almost half of Latin Americas GDP. Brazil is already a global power in agriculture and natural resources and provides one of the largest workforces and consumers in the Americas. The main sectors on which the Brazilian economy relies are agriculture (forestry, logging and fishing), mining, manufacturing and services. The energy market is also developed, being Brazil a leading producer of hydroelectric power.
Brazil also has a sophisticated technological sector and develops projects for submarines, aircraft and equipment for space stations. Major exports include aircraft, automobiles, iron ore, steel, electrical equipment, ethanol, textiles, footwear, corned beef, coffee, soybeans and orange juice.